“No Time to Die” results in best Bond premiere ever in Norway

Daniel Craig poses for photographers upon arrival for the World premiere of the new film from the James Bond franchise 'No Time To Die', in London Tuesday, Sept. 28, 2021. Photo: AP / Matt Dunham

The James Bond film “No Time to Die”, which premiered in Norway on October 1, broke ticket revenue records for Bond films on opening day.

Including screenings, “No Time to Die” raked in a recorded NOK 11.4 million at the beginning of the weekend, wrote Dagens Næringsliv.

On the day of the premiere, the amount was NOK 7.68 million. Specter, which was released in 2015, brought in NOK 7.63 million for comparison, while Skyfall came in at NOK 5.69 million during its Norwegian premiere in the autumn of 2012.

“In total for the weekend, we estimate NOK 22 million, while Specter had NOK 21.2 million,” said Atle Ellingsen, distribution manager in SF Norway, which is the film’s distributor in Norway.

“This makes No Time to Die the best opening in the franchise’s history here in Norway. In addition, it is the ninth-best cinema opening ever in Norway,” he continued.

The premiere day of No Time to Die was the most lucrative for a film in Norway since the premiere of Frozen 2, which had a record-breaking NOK 7.99 million in sales in 2019.

It is worth noting that this was before the pandemic, as well as on Boxing Day, which is traditionally one of the best premiere days in Norwegian cinemas, the newspaper noted.

Source: ©️ NTB Scanpix / #NorwayTodayTravel

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