Grete Roede died peacefully in her sleep with her family around her at Hospice Stabekk in Bærum on Saturday morning. She was 80 years old.
This has been reported by her daughter Jeanette Roede to NTB.
Roede has had cervical cancer for a long time, but has been very active lately. However, the disease spread rapidly.
Grete Roede, who is also referred to as Norway’s slender queen, is a former owner and manager of the company Grete Roede AS, which runs courses for health eating.
It all started when she gave weight loss counseling to eight ladies in 1974, based on her own weight problems. She has said she thought it was just going to be a hobby, but the diet tips eventually developed into a business.
She gradually developed the well-known Grete Roede course – after bitter experiences with various diet courses and easy-to-use solutions that did not help.
It was a real momentum when Allers and Grete Roede organized a nationwide dieting competition in 1976 where people would follow her diet.
Today, the course concept and company name have been sold to daughter Jeanette, Erik Roede and Rune Ludviksen.
Grete Roede has received a number of awards for her work. Among other things, she was awarded the award for Business Woman of the Year in 1999, the National Association’s Public Health Award, together with Grete Waitz, in 2000, and in 2003 she received the King’s Merit Medal in gold.
Throughout her career, Roede has also written a number of books on dieting.
© NTB Scanpix / #Norway Today