Upturn for luxury car brands during the Coronavirus epidemic

Audi e-tronAudi e-tron.Photo: Ole Berg-Rusten / NTB Scanpix

Despite the decline in car sales during the Coronavirus pandemic, sales of Porsche, Mercedes and Audi have skyrocketed in Norway this year.

So far this year, according to the Road Traffic Information Council (OFV), 869 Porsches have been registered in Norway. This is more than a quadrupling compared to last year and already well above the previous record year 2018. 577 of these are the electric car Taycan, which still benefits from VAT exemption, writes Finansavisen.

But passenger car sales in total have, according to OFV’s registration statistics, fallen by 23 percent to 64,761 cars so far this year. This is due to the Coronavirus pandemic, which led to production stoppages, delivery problems, layoffs and a general uncertainty in the market.

Mercedes-Benz has almost doubled sales this year compared to last year. According to Executive Vice President Kjetil Myhre in Mercedes-Benz passenger cars, this is partly due to the fact that they now have a full year with the all-electric model EQC.

Audi has had a sales increase of 75.8 percent, and more than nine out of ten cars are the electric car e-tron.

– “We are very pleased with the year so far, even with the challenges we have faced this spring. E-tron is of course our best-selling model,” says Audi CEO Elin Rosnes Sinervo.

© NTB Scanpix / #Norway Today


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