Almost all of Norway (well, one fifth) followed the ski World Cup from Seefeld this weekend. Sunday’s finals in team sprints topped the viewer statistics with over 1,2 million viewers and a market share of
as much as 90%.
Nine out of ten television viewers sat in front of their TV screens during the Seefeld World Cup at the weekend and the audience numbers have already reached the million mark.
It was not unexpectedly,the finals in classic team sprint for both women and men that reached the highest audience numbers.1,233,000 saw the moment when Johannes Høsflot Klæbo and Emil Iversen were able to cheer over the victory in the men’s final.
There was a good medal harvest with five golds, three silvers and three bronzes so far for the Norwegian ski heroes, naturally drawing the Norwegian people to the sport’s live broadcasts from the ski World Cup.
Otherwise,the championships have offered both drama and surprises,contributing to the great interest said editor-in-chief, Janne Fredriksen of NRK Sport.
‘’Many have talked a lot about the fact that the interest was less for cross-country skiing after Northug and Bjørgen were out.Then it was
especially gratifying to see that cross-country skiing is solid with the Norwegian people with a 90% market share on Saturday’s mile race,and that more than 1.2 million saw Sunday’s team sprint’’ Fredriksen said.
On average, the live broadcasts from this year’s World Championships in Seefeld have so far had 437,000 viewers and 70% in market share.
© NTB Scanpix / #Norway Today