The police are popular and effective on TikTok

TikTok app.TikTok app.Photo: Gorm Kallestad / NTB scanpix

Western Police District has 170,000 followers and a total of 17 million views on TikTok. This means that they reach far more young people than before, with fewer resources.

In a video on the popular video app, the police warn against sharing nude photos. It has been played for a total of 446 hours, writes Bergens Tidende.

– This corresponds to a full-time position for 12 weeks. At the same time, one could travel around to a bunch of schools and tell them the message we want to get across. We hardly spent a day making the TikTok video. It is extremely effective, says police officer at the online patrol Frode Hauge to the newspaper.

The police are also present on Snapchat, Instagram and Facebook, and it is the latter that is used to reach out to the parents.

– We give them advice on what to look for and what they should talk to the children about, says police officer Frida Nordem Føleide.

Since the establishment of the online patrol in October, the number of inquiries from children and young people up to the age of 19 has increased from four to about 140. The police do not currently have figures on how many they have reached with the TikTok video.

– But we are very sure that we will know more now than otherwise, Hauge says.

© NTB Scanpix / #Norway Today


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